Gourmet Nine

Gourmet Nine, a food theatre [Multi Cuisine Restaurant] approached our design agency with a simple brief- to develop and create the branding for them. We had to creatively-execute the idea of limitless possibilities [an abiding underlying theme of the brand] in the form of a logo design, food menu design, brand website and corporate stationery.

Logo design concept.¬†We wanted to convey the idea of “limitless possibilities” with utmost clarity and simplicity. Upon developing various conceptual designs, a scribble captured our imagination. The letter “g” and numeric “9” put together drove the concept of “infinite” home. At the base, two bands were drawn depicting a shield for balance and class.